Wednesday, May 23

How to get repeat customers

It has been a crazy month. Selling has been going OK. I have been really busy with school and haven't been able to invest heavily in store promotion so sales haven't been spectacular but good enough for now. This summer I will be devoting myself to my business completely, except for the mom and spouse duties of course.

The issue I want to discuss this time is getting repeat customers. I have been using a program called My Store Rewards for a couple of months. It gives a rebate to buyers who buy from you using PayPal and then sends out bi-monthly emails to your prior customers who have opted in offering them a rebate for repeat purchases. You as the seller are in charge of the amount of the rebate offered in either percent or dollar value. I don't receive anything for referring them. I just think they have a neat program that is worth a look.

I hope you gain so value from this short but sweet blog. I am getting ready for Finals so I will now return to joy of college before my boys get home from school!

Until Next Time...

Saturday, April 21

I made Power Seller Status

I made it to Power Seller Status! I am excited to announce that I have made enough consistent sales in the past 3 months to be invited as a Power Seller by eBay. I have only been in business for 3 months so I think that is pretty good. It was nice to receive the email from eBay because business has not been great lately. I have been busy with school and family and not listing as many auctions as I would like to have running.

I have learned that the best way to get traffic to your eBay store is through auctions. I have been trying to get traffic through external sources like GoogleBase and listing my site on search engines but the highest amount of traffic comes from auctions. I have been told it takes about three months for any of the search engine advertising to start working. I may have to rely less on auctions in the future. Only time will tell.

I use one pay-per-click advertiser and that seems to bring a good amount of traffic. I use Bidvertiser. There are many different pay-per-click advertisers out there but I am happy with Bidvertiser for now. Well I have to hit the books, midterms next week!

Until Next Time...

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